The Flash Reporting System generates weekly summary reports for the Head Office that compile information from various sources to give an extensive overview of Frito Lay operations during the previous business week.

The data used in the reports are pulled from several other systems developed by Competitive Edge Information Systems, as well as the Frito Lay mainframe system.

The reports are distributed to various levels of management at Frito Lay and are used in weekly meetings to review the corporate direction.